BRAND ACTIVATION

Is your brand looking for a captive audience of 40 000 high income food, lifestyle and entertainment lovers?

DStv Delicious International Food and Music Festival – South Africa’s premier lifestyle event – will return to Kyalami Grand Prix Circuit on the 21st and 22nd September 2019.

This leading lifestyle and entertainment spectacular is returning for its 7th instalment this year with an expected 40 000 high income, food and entertainment lovers attending the two-day extravaganza.

Participation and attendance of leading culinary, lifestyle and entertainment media as well as top local and international brands, musicians, celebrities, social media influencers and industry leaders converts to significant, relevant and targeted media/PR exposure, pre-during-post event.

Add the Delicious ingredient to your brand mix

The accolades laden music and food stage performance lineup, together with the culinary delights offered by artisan food and food struck vendors, draws the masses to the easily accessible and spacious venue as the event continues to grow year on year. The limited available Activation Partner packages present your brand with a unique opportunity to tap into the festival’s large, high disposable income audience both pre-event through the event database and social media platforms as well as at-event activation engagement over the 2 days.

Festival Director,Lloyd Cornwallsaid: “People want to go see high quality live music and enjoy amazing food at the same time so what better way to experience this than over the Heritage Day long weekend? DStv Delicious International Food and Music Festivalattracts an estimated 40,000 visitors over the weekend due to unwavering standards of talent, production, safety and value for money. There is no other event in South Africa like THE DStv Delicious International Food and Music Festival.”

Party with the Rock Stars of Food

The Food Stage is DStv Delicious Festival’s new content pillar and will host the rock stars of the culinary world. Located within the General Access area where any current ticket- holders can gain access to experience and engage with the culinary talent and food performances on show over the 2 days.

The Delicious Food stage brand activation partners benefit from a unique, first of its kind rights package offering including product integration and association with industry leading chefs and foodies.

There are currently very limited opportunities available. For more information on available relevant brand partnership opportunities, please contact us at jacques@deliciousfestival.com

ACTIVATING PARTNERS